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    Heidi schroeder

    Heidi Schroeder

    Heidi Schroeder has experience using Lasso as a customer while working for a homebuilder as an Online Sales Consultant and as Marketing & Customer Experience Director. While working for Lexar Homes, a high-volume home per year “on your lot” builder in Washington, Oregon, Idaho, & North Dakota, Heidi was responsible for the overall corporate marketing strategy and worked with 16 franchise offices to develop local marketing plans. She monitored sales activity, developed training programs for salespersons and the ownership groups, and developed a comprehensive Customer Experience Program to guide clients through the entire process of building a new home. She also launched an online sales program to service all Lexar Homes franchises and trained the sales teams in the effective use of Lasso.
    Jennifer O'Dell leading an OSC training session
    1/15/2025—Heidi Schroeder

    OSC Of The Month: Jennifer O'Dell

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    Blog RHC Maintaining CRM Health In Lasso CRM
    1/9/2025—Heidi Schroeder

    Maintaining CRM Health In Lasso CRM: Clean Up And Leverage SSRUs

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    Lasso Blog Sales Manager CRM Clean Up 2023 Blog
    1/6/2025—Heidi Schroeder

    Lasso CRM New Year Cleanup: Set Yourself Up for Success

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    OSC Elena Mora2024 Blog
    12/10/2024—Heidi Schroeder

    Expert OSC Elena Mora Shares Tips, Tools, and Trends for Success

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    Janice Glessner, the Online Sales and Marketing Manager at S&A Homes
    11/7/2024—Heidi Schroeder

    Janice Glessner on Building Success as an Online Sales Counselor

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    Man texting on a mobile phone.
    10/28/2024—Heidi Schroeder

    Avoiding The Pitfalls Of Text Marketing for Homebuilders

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    Martha Clifford
    10/7/2024—Heidi Schroeder

    OSC MASTERS | Martha Clifford

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    OSC Leslie Rhinier 2024 Blog Header
    9/3/2024—Heidi Schroeder

    Insights from Leslie Rhinier: OSC of the Month on Success in Home Sales

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    Jessica Myers
    7/9/2024—Heidi Schroeder

    Meet Jessica Myers: July's OSC of the Month

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    Felicia Berry: Vierra Builders
    6/11/2024—Heidi Schroeder

    OSC Of The Month: Felicia Berry

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    Courtney Schmitter
    5/13/2024—Heidi Schroeder

    OSC of the Month: Courtney Schmitter

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    OSC of the Mmonth LP Header Casey Paden V2
    4/15/2024—Heidi Schroeder

    OSC of the Month | Casey Paden

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    Leigh Williams, Online Sales Consultant for Bishard Homes
    3/18/2024—Heidi Schroeder

    OSC Of The Month: Leigh Williams

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    RHC OSC Of The Month Preslee Harrald January 2024 Landing Page Header
    1/19/2024—Heidi Schroeder

    OSC of the Month: Preslee Harrald

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    RHC OSC Of The Month Whitney Ghere November 2023 Landing Page Header
    11/1/2023—Heidi Schroeder

    OSC of the Month | Whitney Ghere

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    RHC OSC Of The Month Kelly Rushin October 2023 Landing Page Header
    10/3/2023—Heidi Schroeder

    OSC of the Month: Kelly Rushin

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    RHC OSC Of The Month Sandy Miller August 2023 Landing Page Header
    8/9/2023—Heidi Schroeder

    OSC of the Month: Sandy Miller

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    RHC Lasso Blog Your Team Needs Training 2023 Blog
    7/12/2023—Heidi Schroeder

    How To Know When Your Sales Team Needs Training

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    OSC of the month lpheader 2023 v2
    7/5/2023—Heidi Schroeder

    OSC of the Month: Shelley Serface

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    Lasso Blog Sales Manager CRM Clean Up 2023 Blog
    6/28/2023—Heidi Schroeder

    Sales Managers' Guide for CRM Clean-Up

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    Catch up on podcasts, webinars, books, and social groups for new home sales and marketing professionals.
    6/23/2023—Heidi Schroeder

    New Home Sales and Marketing Resource Roundup

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    Prospect blog
    7/7/2022—Heidi Schroeder

    Proactive Prospecting for the New Market

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    Post purchase comm
    6/13/2022—Heidi Schroeder

    Planning Post-Sale Communication

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    Lasso consulting process 980x449
    5/25/2022—Heidi Schroeder

    Lasso Consulting: Automating Sales Processes for More Effective Follow-up

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    Token blog header
    11/9/2021—Heidi Schroeder

    Best Practices for Powerful Emails & Deliverability-CHEAT SHEET

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    Lasso consulting blog
    10/12/2021—Heidi Schroeder

    Lasso Audits: Are You Leveraging Your CRM in the Best Way?

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    Customer journey crm blog
    8/16/2021—Heidi Schroeder

    Use Your CRM to Manage Your Buyer's Journey

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    Love crm LASSO blog
    7/16/2021—Heidi Schroeder

    5 Ways to Help Your Sales Team Love Your CRM

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    Lasso CRM Software and Integration Partners
    6/21/2021—Heidi Schroeder

    Sales on Hold? Now is the time to Reset Your New Home Sales and Marketing

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    On your lot blog
    5/21/2021—Heidi Schroeder

    Tips For Sales Teams Working with On-Your-Land Home Builders

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    Managing process ftr
    4/23/2021—Heidi Schroeder

    Simplifying Your Sales Processes

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