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Residential Construction + Lasso CRM

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Janice Glessner, the Online Sales and Marketing Manager at S&A Homes

Janice Glessner on Building Success as an Online Sales Counselor

As part of our OSC Masters series, we’re excited to feature Janice Glessner, Online Sales and Marketing Manager with S and A Homes in Pennsylvania. In this Q and A, Janice...

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Man texting on a mobile phone.

Avoiding The Pitfalls Of Text Marketing for Homebuilders

Attention homebuilders: Avoid these legal pitfalls with SMS marketing. This guide covers CAN-SPAM, TCPA, consent, and best practices for compliant campaigns.

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Real estate agent with couple looking through documents. The agent is holding a digital tablet.

Streamlining Client Engagement: The Benefits Of CRM Automation In Real Estate

CRM automation tools significantly increase efficiency, improve lead conversion rates, and provide an enhanced customer experience within real estate .

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Martha Clifford

OSC MASTERS | Martha Clifford

Get expert tips from Martha Clifford, a top online sales consultant, on how to succeed in the homebuilding industry. Learn critical skills and strategies.

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Cori Masters

Meet The Team: Cori Masters

Learn how Cori Masters, customer success manager at Lasso CRM, drives success in residential construction. See her tips for career growth and CRM excellence

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Female real estate agent showing her client a home for sale on her iPad

The Must-Have Sales Automation Tools For Real Estate

Essential sales automation tools for real estate professionals to manage their sales processes, improve lead management, and enhance customer engagement.

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Female real estate agent opening the slider into the living room of a home for sale

Maximizing Sales Performance With CRM Analytics In Real Estate

Boost your real estate sales performance using CRM analytics! Learn how to analyze data effectively to drive growth and streamline your operations.

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Female real estate agent standing in the doorway of a home for sale

What Is A CRM In Real Estate: A Comprehensive Guide

This guide aims to educate real estate professionals on the benefits of CRM software, how to choose the right one, and implementation best practices.

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OSC Leslie Rhinier 2024 Blog Header

Insights from Leslie Rhinier: OSC of the Month on Success in Home Sales

Learn how Leslie Rhinier, Online Sales Consultant at EGStoltzfus Homes in Lancaster, Pa., manages productivity and new home sales. Get her top insights now!

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Real estate agent showing a couple a home for sale

The Ultimate Guide to Real Estate Email Marketing: Strategies That Work

For real estate developers, email marketing provides a direct line to prospective buyers, enabling you to deliver personalized content that resonates.

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Frustrated man on a phone call

Don't Let Your Leads Disappear!

Avoid lead ghosting and keep potential home buyers engaged with a proven multi-touchpoint follow-up strategy. Act now to nurture and convert cold leads!

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Networking at a business event

7 Networking Tips to Overcome Anxiety for Professionals

Nearly 15 million people in the U.S. deal with social anxiety each year. Check out our tips so you can beat anxiety and network effectively at industry conferences.

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